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K2 History
K2 was born in 1962 as America’s ski company on Vashon Island in Washington State’s Puget Sound. Renamed in 2003 as K2 Sports, the company today is an international portfolio of world renowned brands recognized as leaders in design, production, sales and marketing. Driven by innovation and a passion for the sports enthusiast looking for unique and authentic lifestyle experiences, we market snowboards, snowshoes, in-line skates, alpine, telemark and Nordic ski equipment, apparel and accessories. K2 Sports is what happens when fun meets science and technology.
Part of My Every Day
Every Day is better with skating. This has been K2’s philosophy since 1993. As an industry leader, K2’s mission is to be at the forefront of innovation, comfort and quality. K2 continues to push boundaries, seek performance and create the ultimate skating experience.
The Original SoftBoot: A Foundation of Success
In 1993, K2 introduced the world’s first SoftBoot skate, forever changing the way performance skates are designed and built. K2’s Original SoftBoot technology leads the market, providing the highest performance and most versatile inline skates. The Original SoftBoot technology has since become an industry standard and continues to set K2 apart from the competition. After 24 years of building premium skate products, K2 is a brand cemented as an industry leader, with a reputation for defying the status quo – proving that experience matters.
The Boa System: Dialed to Perform at Any Level
The Boa System delivers closure and adjustment solutions purpose-built for convenience and performance. K2 and Boa dial in your perfect fit for efficiency and increased comfort. You can even make instant micro-adjustments for a precision fit that keeps you in control – anytime, anywhere. Boa: Fit to go Further.
K2 Youth: Serious Fun
Summer fun includes popsicles, cruising the beach, staying up until dark and skating around the neighborhood. Easy on and off, the Boa System and the Original SoftBoot makes skating easy for every day. Whether it’s a family skate or cruising around with their friends, their day will include skates.
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